Startup PR for funding rounds and acquisitions.
A funding round, an acquisition or a regional milestone needs a clear account of what happened and why it matters, and it needs to be ready before anyone calls a reporter. MVR works on those announcements from Manila, across the Philippines and Southeast Asia.
When is a startup ready for PR?
When you have a confirmed announcement, or a point of view you can defend, with evidence behind it. Someone has to be willing to speak on the record. You need a clear sense of which audiences and markets matter, and enough lead time to place the story properly. Missing any of those, the honest answer is that the work is preparation, not outreach.
Get the facts straight first.
A funding round, an acquisition or a market entry is a business story before it is a brand story. Reporters want the confirmed numbers, the parties involved, the context and someone who can speak to it on the record.
Prepare the confirmed facts, the surrounding context and the spokespeople before agreeing an outreach plan. Announcements that move fast usually move fast because that groundwork was already done.
Where information is embargoed or still being approved, say so in the brief. It changes the sequencing, not the strategy.
The regional cases, and whose work they are.
The Seedstars programme is Michaela Villaroman's own work, in her separate capacity managing global press for Seedstars. It is not an MVR client engagement, and we would rather say that here than have you find it out later. The regional cases sit beside it in the portfolio because the experience is relevant, and every case study says which is which.
Each of those counts belongs to its own campaign. The audience figures next to them are publication-level estimates of an outlet's reach rather than readers of a particular article.
Say which markets matter.
Share the announcement, the audiences you need to reach and the priority markets. We can talk through the media scope, what information is needed and how review will work.
MVR is based in Manila. A multi-market brief gets scoped on its own requirements, not on the shape of the regional work above.