Public Relations · Manila & Beyond

We get brands seen, and we get results.

MVR is a Manila-based PR agency handling media relations, launches and brand partnerships. Founder Michaela Villaroman brings seven years of global PR work at Seedstars, across startup, investment and development stories. Tell us what you need the coverage to do.

Led by Michaela Villaroman · senior partner on every account.

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By the numbers
178+verified placementsacross recent client launches
134Mestimated publication audiencepublication-level estimates
94countries reached across campaignsMichaela's Seedstars global press programme
100%senior hands on accountno junior handoffs, ever

Our clients' stories have run in

Why MVR

We get results because we know the industry.

We have spent years in PR, in Manila and across the globe, building the relationships and the instincts that get brands covered. Every brand we work with comes out of it with coverage we can point to, in publications you have heard of. That is the point, and it is what we keep doing.

01

We know the industry

Years on both sides of the pitch, here and internationally. We know which outlets matter for your brand, and how to get you into them.

02

We get results

Every engagement has earned real coverage in publications that count. We can show you the numbers, not just the activity.

03

Senior on every account

You work with us directly, never a junior handoff. The person you meet is the person doing the work.

Selected work

The work

A selection of recent launches. Real brands, real numbers, real links, and there is more where this came from. Click any card.

See all case studies →

Working on a launch? Tell us what you need.

Get in touch →

More work across Southeast Asia and beyond, from insurtech to agritech.

Global experience

PR from Manila, with global experience.

Alongside leading MVR, Michaela Villaroman runs global PR for Seedstars. Her work covers company announcements, investment funds and programmes involving the organisations below.

Seedstars

Selected experience from Michaela's Seedstars role. Each entry explains the organisation's involvement and links to the announcement. See the experience index.

What we do

Services

Three things, done with senior hands. Take one, or take all three. See all services

01

Earned coverage →

Coverage in the outlets your customers already read. Considered pitches built on real editor relationships, never blasts.

02

Brand partnerships

Pairing your brand with the partners, hosts, and platforms that move product and open doors.

03

Launches & profile PR →

From a product launch to a spokesperson's profile, the moments that put your brand in the right rooms.

Where we work

Industries

Category matters less than knowing the audience and earning the attention. A few we know well, and the work also runs to public-sector and development programmes. See industry experience

Consumer & Lifestyle

Beauty & Wellness

Hospitality & Travel

Retail & E-commerce

Corporate & B2B

Our belief
Good PR is simple when you know the industry. The right story, in the right outlets, with results you can point to.

What we believe

Who you work with

About

MVR is small on purpose. The person you meet is the person who runs your account.

Michaela Villaroman, founder of MVR Public Relations
Behind MVR

Years in the press, here and across the globe.

MVR is led by Michaela Villaroman. She has spent close to six years in PR and media relations for consumer and lifestyle brands, and seven years running PR and earned media for Seedstars, the venture firm backing startups across emerging markets, with regional campaigns from Indonesia and Singapore to the Philippines.

Her Seedstars press programme has earned more than 2,000 placements across 94 countries and five regions. It spans company launches, funding news and programmes involving United Nations bodies, development banks and foundations. That experience informs how she leads MVR, from a launch in Manila to a brief spanning several markets. See the global work.

PR works the same anywhere. Know the audience, know the journalists, and earn the attention honestly. We spend more time reading a writer's beat than writing the pitch, and we build the relationships long before we need them.

We treat your brand like our own, and we would rather show you than tell you. The work above is the rest of the pitch. More about MVR

Michaela VillaromanFounder, MVR Public Relations · Manila
Good to know

Questions

How do you usually work with clients?
Most engagements run on a monthly basis so the work can build over time. We also take on defined projects, a launch or a single campaign, when that fits better.
What kind of brands do you work with?
Any industry. We have run global press for a venture-capital firm (Seedstars) and, across Southeast Asia, for startups in insurtech, agritech and HR tech, plus a Philippine transportation brand (Siklesa) and the pet and food brands in our work here. If you have something worth talking about, we can get it the right attention, whatever you sell.
How does the process actually work?
We start by understanding your brand, your target press, and what a real result looks like for you. From there we build a media strategy, write the pitches, and handle the outreach directly. You see every pitch before it goes out. After each placement we report back with the coverage link, reach data, and domain authority so you always know exactly what landed and why.
What does it cost to get started?
Engagements run on a monthly retainer. The rate depends on scope, target publications, and whether it is an ongoing programme or a defined launch. We do not work on a per-placement fee. Send us a note about what you need and we will give you a straight number within one business day, no commitment required.
Where are you based?
We are based in Manila and work with brands across the Philippines and Southeast Asia. Local media relationships and time on the ground are part of what you are hiring. We have worked with clients in Singapore, Indonesia, and beyond. Michaela also runs global PR for Seedstars alongside MVR, so the experience reaches well past Southeast Asia when a programme calls for it.
Can you guarantee coverage?
No one credible can. What we commit to is the strategy, the relationships, and the consistent effort that earns coverage. We are honest about what is realistic, every time.
How do we start?
Send a short note about your brand and where you want to be heard, using the form below or a direct email. We reply within one business day and, if it is a fit, we scope the first engagement from there.
Work with us

Let's get your brand seen.

Tell us about your brand, the audience you want to reach and any timing you have in mind. A short note is enough to start.

Studio
Manila, Philippines
Instagram
@mvr.pr
A search phrase, a recommendation or a person's name, if you remember it.

No finished brief needed. Share what you have.

We reply within one business day. You work directly with Michaela. Prefer email? michaela@mvr-pr.com

Last thing

Ready to get your brand the attention it has earned?