Transportation · Philippines

A homegrown transport brand, made the talk of the town

A focused PR campaign to build visibility for Siklesa and position it as a new icon in Philippine transportation.

A branded Siklesa electric vehicle at golden hour
22
placements
$98K
estimated ad value
Watch

Siklesa on the road.

From the campaign, on the record.

Background

A new name in Philippine transport.

Siklesa, a Philippine-based vehicle company, aimed to boost brand visibility and position itself as a transportation icon. Through localised storytelling, targeted outreach and exclusive interviews, the campaign secured top-tier placements that showcased the brand's solutions and its potential to redefine the industry.

The challenge

Stand out in a crowded market.

Siklesa needed visibility and recognition in a competitive, fast-evolving market. The goal was top-tier local placements that built credibility and drew interest from customers, partners and investors.

The approach

Localised story, top-tier targets.

We elevated the brand and positioned it as a new icon.

  • A narrative around Siklesa's solutions and local impact
  • Tailored pitches to key journalists and top-tier titles
  • Exclusive leadership interviews on the vision ahead
The results

22 placements in top-tier local press.

The campaign earned 22 placements and an estimated $98K in ad value, making Siklesa a talked-about name in Philippine transportation.

Coverage

Where it ran.

Top-tier national news and lifestyle press. Every link is live.

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